Fashion

VLONE

 Asap Rocky

One of the many offshoot projects to brand out of the A$AP MOB empire, VLONE is a street fashion brand headed up by Jabari Shelton, better known as A$AP Bari or Young Lord. The brand is also supported by A$AP Rocky, and CLOT founder Edison Chen. The brand began surfacing on social media in 2013 and quickly gained notoriety after being worn by A$AP members and the likes of Ian Connor. Best known for its distinctive elongated text logo and “V” imprint, the brand mainly produces simple streetwear pieces such as T-shirts, sweats and headwear, but has recently expanded into more elaborate designs and cut-and-sew pieces. Like many other brands in the new wave of streetwear that has occurred over the past few years, VLONE operates predominantly through its online store, dropping collections at short notice with little promotion. Despite this, product rapidly sells out, and is very difficult to get hold of. The brand also occasionally holds pop-up stores across the world in cities such as New York, London and Hong Kong. Toward the end of 2016, VLONE began teasing images of a collaborative pair of Nike Air Force 1s, constructed from premium leather in VLONE’s trademark black-and-orange color palette. The collaboration proved to be one of the most hotly-anticipated sneaker releases of 2017, with models reselling for upwards of $2000 in some places. In June 2017, A$AP Bari made a bold move when he announced that the brand would be exhibiting a full fashion collection at Paris Fashion Week Spring/Summer 2018. The presentation, attended by the likes of Skepta, A$AP Rocky and Virgil Abloh, revealed a comprehensive range comprising tees, shirting, denim, outerwear, accessories and more. Though the decision to host a fashion show in Paris was bold for such a young brand, it appeared to achieve A$AP Bari’s objective of establishing VLONE as a serious fashion label, and the label looks set to expand further over the coming months.

Rocky's Style

 Asap Rocky

ASAP Rocky is not an easy man to put your finger on when it comes to style. Often unpredictable, his style is known to be original, complex and multi-layered to achieve both an eccentric and clean look. One could even argue that he has defined the look of the modern hip-hop artists. With that said, Rocky’s favourite pieces range from slick varsity jackets to linen suits to finely cut designer coats. Each look is unique and each look is worn perfectly by the man no matter what season it is. The most obviously lacking garment you’ll find on Mayers wardrobe is baggy clothing. It’s a rather tired and ’90s hip-hop look which he tends to avoid.

 Asap Rocky

A$AP and conventional suits are a dime a dozen. There are certainly elements of it there but Mayers takes pride in modifying the look to his own tastes. As such, you’ll find A$AP at formal events rocking a black suit sans tie, with badges and other accessories adorning the lapel. It’s not conventional but for an artist of Mayer’s calibre, it simply works and looks fresh without being gaudy. Moving down the suit ladder you’ll also find him rocking pieces like double-breasted linen suits, offset by a scoop neck white tee and an intricately patterned scarf. This drags Miami Vice out of the ’80s and straight into the present day and is a winning look for the rap star. Moving along we have the black and white ensemble which comes in the form of a three-piece featuring a blazer coat, a matching black vest and super skinny chinos in black. Topped off with black dress shoes with contrast colour soles and you have a winner on your hands. Head on over to Dior to score yourself an ASAP Rocky approved suit.

 Asap Rocky

Off duty ASAP Rocky is all about the clean streetwear and whiteout look favoured by many hip-hop artists. For Mayers, longline shirts with grandad collars paired with white sneakers, white suits paired with black shirts and athleisure gear decked out in white is the go-to look. It’s not easy to pull off as an everyday look due to the upkeep required but it works to keep you well ahead of the competition in the style stakes. Venture here if you have the balls. And a very talented dry cleaner.

 Asap Rocky

Mayers uses the traditional coat as his playground, often implementing many elaborate and bold styles into his look. Clean styling is a requisite to ensure these pieces are done justice and Mayers pulls this off with ease. Keep the undergarments here neutral and the coats will pop as intended. To give the look more depth during the colder months, add a blazer under the coat. It’s an easy Winter win anyone can pull off. Slim-fit pants? mandatory.